Setting up an online store is not like your regular blog or website. It requires careful planning to launch an online store that is not only top class in user-experience but also has hardened security features as your customers would be making online payments for your products and services. It is so important for you to provide personalized and end-to-end shopping experience to attract and retain your customers, understand them better, increase sales and maximize your chances of profit to succeed in your business.
Buying groceries online isn’t a distant wish anymore. Yes you heard it right! As more and more players enter into the market, online grocery shopping is set to be the next big thing in e-commerce. People have taken a fancy to online purchasing – from high-end electronics, clothing, furniture, automobile parts to any out of the world things you can possibly conjecture
If you are an e-commerce store owner, then a payment gateway service is a must to process credit card payments. It is the equal of a POS (point of sale) device used to swipe a credit card for payments in a physical store.A buyer purchasing from an e-commerce website at one point needs to enter credit or debit card details to make a payment. The payment gateway is an application that communicates this data securely with the payment processor set up by the bank. The payment processor verifies the card details with the card company (MasterCard, Visa etc.), ensures funds are available, and authorizes payment to the bank on behalf of the store owner.
Over the last few years, the retail industry has been witnessing significant changes in the business environment with intense competition, shrinking margins and choosy customers with a plethora of choices. Hence it becomes more important for retailers to embrace technology such as retail industry automation and e-commerce website development to provide personalized and end-to-end shopping experience to attract and retain customers, understand them better and grow revenues. If you are such an entrepreneur planning to start an e-commerce business or someone with a new start-up idea, there are a list of basic things you need to get started.